Clay Brittain, Jr.
Myrtle Beach's Tourism Advocate
A 40-year veteran of the golf industry, Clay Brittain, Jr. played an instrumental role in uniting the golf and tourism industries in Myrtle Beach. Brittain was also an important partner in the birth of Myrtle Beach Golf Holiday, a marketing cooperative formed with the goal of promoting the Myrtle Beach area as the world’s premier golf destination, in 1967.
In 1971, Brittain was one of the original partners in the Myrtle Beach National Company and developed it into one of the largest course and accommodation ownership groups in the Southeast.
Awarded the 2005 Ashby Ward Pioneer of the Year Award for the significant impact he made in the Myrtle Beach area, Brittain was largely responsible for establishing the PGA golf degree at Coastal Carolina University. He was later honored for his contributions to the community in 2001, when the Clay Brittain, Jr. Center for Resort Tourism at the university was named in his honor.
